Uncover the Hidden Revenue In Your
Partner Ecosystem
Get More Revenue from More of the Partners You Already Have
Hosted by Bodine & Co. and Mindmatrix
Join us live on September 22.
Can’t make it live? Register anyway and we’ll send you the replay.
Your Acres of Diamonds May Already Be in Your Partner Ecosystem
Russell Conwell's Acres of Diamonds tells the story of a man who searched far and wide for wealth, only to discover that the treasure he wanted had been in his own backyard all along.
Partner ecosystems can have the same blind spot.
In most established ecosystems, a small group of top performers drive the bulk of your partner revenue. There is also a much larger group of partners closing deals, but only a few here and there. Those partners have existing customer relationships, established market credibility, and demonstrated success with your company.
What would it mean to your 2026 revenue target if just a handful of those partners closed one more deal? What if they each increased their contribution by just 10%?
That incremental growth can add up quickly as you push to finish 2026 strong and build a vibrant pipeline for 2027.
Find the Revenue Potential Already in Your Ecosystem
Join Bodine & Co. and Mindmatrix for an executive strategy session focused on uncovering that hidden growth potential and putting it to work.
Jeff Ballard and Josh Ruffner will explore how AI, Partner Relationship Management, and Partner Experience can work together to help you identify the partners most likely to drive incremental revenue, understand what they need to accelerate their performance, and use the data and tools already available to guide the right next actions.
You'll see how AI and partner data can surface account adjacency, market strength, customer relationships, technology fit, engagement patterns, and other signals that help point partners toward where they can win next.
PRM provides the infrastructure to operationalize those insights, while Partner Experience helps ensure the strategy, enablement, alignment, and support surrounding that technology make it easier to help partners turn those opportunities into results.
Expect a highly interactive discussion between two experienced partner practitioners, practical examples, audience input, and ideas you can put to work immediately. This is designed to be an executive conversation, not a feature tour or presentation-heavy webinar.
Practical ways to turn partner potential into measurable revenue.
Discover the fastest opportunities to drive incremental partner revenue.
Identify the partners with the greatest potential to drive more revenue now.
Understand what those partners need to accelerate their performance.
Learn how AI and partner data help guide smarter next actions.
Focus investment where it can have the greatest revenue impact.
Some of your fastest growth opportunities may not require more partners. They may require getting more from the partners you already have.
Built for leaders accountable for partner growth.
This session is designed for executives and leaders responsible for partner performance, pipeline, revenue, and ecosystem investment.
If part of your growth strategy depends on getting more revenue from more of your partners, this conversation is for you.
Two experienced partner practitioners. One practical conversation.
Jeff Ballard
Bodine & Co.
Partner strategist and practitioner with 25+ years of experience building, leading, and accelerating partner ecosystems.
Josh Ruffner
Mindmatrix
Partner technology leader helping companies use data, AI, automation, and engagement to improve partner performance.
How Much More Revenue Is Already Inside Your Partner Ecosystem?
Some of your fastest opportunities to accelerate 2026 revenue and
build 2027 pipeline may already be sitting within your partner
ecosystem today.
Join us September 22 to uncover where that growth potential exists
and how to turn it into measurable revenue.
